A golden era

Halo designs, pavé settings, and colored stones defined jewelry during the 1920s inspired by timeless pieces that once again reflect both society and its trends.

After a long time of war and poverty, the 1920s became one grand celebration. Champagne, jazz, women’s rights, and nevermore design defined the time that we today refer to as the roaring ’20s. Creative settings dominated the era and resulted in unique and beautiful jewelry. Choice of stone, cut, and color also played an essential part in the then experimental design, which resulted in diamond and gemstone jewelry that, to this day, 100 years later, found its way back into our lives.

Ring above, Portofino Moyenne in 18K white gold.

One hundred years ago, the jewelry and industry were revolutionized with unique expressions worn to every occasion. Exclusive jewelry found a place in everyday life with designs in the shape of halo, colored diamonds, fancy cuts, gemstones, and creative settings. These typical time features are found today, one hundred years later, in some of VANRBUUN’s most sought-after creations.

So, how come details that were trendy 100 years ago are found in today’s jewelry scene?

The society of today, just like the state of it one hundred years ago, went through an international crisis. The behavior and emotions we are feeling today are a reflection tracing back one hundred years in time. We are now entering a new time, where society is opening up, and life is celebrated, yet again.

VANBRUUN welcomes you to get inspired by exclusive jewelry tracing back to a timeless era where life is celebrated - once again.

3 essential characteristics

Halo

During the 1920’s the halo ring as we know it today was created. This is thanks to new advances in technology that made fancy cuts and settings possible. In addition, the design of the era found inspiration in nature, which resulted in many halos reminding of flowers.

Grace och Lykke

Colored gems

Jewelry set with colorful diamonds and gemstones is today a popular trend, but it was also fashionable during the roaring twenties. This timeless trend can beneficiary be interpreted and used in an infinity of variations.

One of the reasons for the desire to wear color then and maybe even now is the craving to finally go outside and experience the world yet again. Along with this, color was a part of the result of the female revolution; it was a statement to wear when welcoming the new world.

Diana och Ester grande

Fancy cut

Dare to be playful with the cut. Expressions and inspiration from Europe influenced the diamond and jewelry industry with new shapes and designs. Unique cuts such as emerald and Asscher were popular and can be seen in beautiful art deco jewelry. Just like then, fancy cuts are gaining more attention today, another proof that art deco-inspired jewelry will always be classic and timeless.