VANBRUUN Editorial
How much should an engagement ring cost?
One of the most common questions when planning a proposal is: How much should an engagement ring cost? And the truth is, there is no universal answer. Engagement rings can range from a few hundred to several million dollars, depending on preferences, materials, and individual budgets. Let us guide you through what factors influence the cost and how to find the perfect ring for your special moment.
The average cost of an engagement ring
At VANBRUUN, our clients typically spend around € 2,500 on a diamond solitaire ring. Globally, spending habits vary: in the United States, the average is closer to € 6,000, while in Europe, it often ranges between € 1,500 and € 3,000. However, these numbers are just averages. What matters most is aligning the cost with your financial situation and your partner’s expectations.

Key factors that influence the cost
1. Your budget
Your financial situation is the most important consideration. There are beautiful options at every price point.
2. Your partner’s style
Whether they prefer timeless simplicity or statement-making sparkle, their taste will guide your choice.
3. Diamond specifications
The "4 Cs" (carat, cut, color, and clarity) significantly affect the price. Higher-quality diamonds will cost more.

Trends and modern perspectives
Gone are the days when engagement rings were expected to cost three months’ salary. Today, couples prioritize personal meaning and practicality. Many prefer a diamond ring for its brilliance and enduring value, with round brilliant cuts being the most popular choice. Oval, princess, and cushion cuts are also highly sought after for their unique styles.
Choosing the perfect diamond size
The size of the diamond is often a key consideration. VANBRUUN has an average diamond size of about 0.50 carats, though preferences vary by region. Here are some tips to maximize the visual impact of your diamond:
Halo setting: A halo ring creates the illusion of a larger center diamond.
Narrow bands: A thin band enhances the diamond’s prominence.
Elongated shapes: Diamonds like oval, pear, or emerald cuts appear larger due to their extended shapes. Learn more about how to make your diamond look bigger here.
What to consider beyond the diamond
An engagement ring is more than just the diamond; the ring’s design plays a crucial role. Here are some points to keep in mind:
Lifestyle appropriate: Choose a design that complements your partner’s lifestyle. For example, a simpler setting may be more practical if your partner has an active lifestyle.
Metal types: 950 Platinum, 18K White Gold, 18K Yellow Gold, and 18K Rose Gold. All bring unique character and durability to the ring. Learn more about our different metals here.
Future pairing: Consider how the engagement ring will pair with a wedding band. Many couples choose complementary designs for a cohesive look.
Start your journey with VANBRUUN
Explore our curated selection of engagement rings to find the one that perfectly symbolizes your love. From timeless solitaires to intricate halo designs, our rings are crafted to suit a variety of styles and budgets. Let us help you create a moment to remember.
